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Gaming

Soft2Bet's focus on Greece: Licensing, partnerships and plans

Monday 04 de September 2023 / 12:00

2 minutos de lectura

(Nicosia).- David Yatom Hay, Soft2Bet’s General Counsel, discusses the company’s recent acquisition of the Greek license and everything that comes with it for the new European market and the global expansion strategy. 

Soft2Bet's focus on Greece: Licensing, partnerships and plans

You recently gained license approval in Greece. Can you tell us a bit about that and what it means for the company's ongoing expansion?

Soft2Bet has been making significant strides in expanding into regulated European markets. We were recently granted a B2B supplier license by the Hellenic Gaming Commission (HGC). This seven-year license allows us to provide gaming and betting platform services and our certified games to licensed B2C operators in Greece's regulated iGaming market. This license signifies our continued commitment to expanding into regulated markets, ensuring our growth, and strengthening our position as a leading gaming platform provider.

Are there any other approvals or expansions in the pipeline specifically related to Greece?

We have a lot going on in our latest licensed geography, Greece, where we are about to launch with elabet.gr. We aim to develop the momentum and see how our offerings perform in the Greek market.

How does the Greek market fit into your larger European strategy?

The Greek market is a pivotal part of our broader European strategy. It's a competitive but not yet oversaturated market, offering Soft2Bet a chance to showcase its gaming expertise. This license strengthens our B2B approach, enabling us to extend our advanced technological solutions to other operators in Greece.

Can you describe the process and challenges, if any, faced in acquiring the A1 License in Greece?

We have the privilege of closely collaborating with the Hellenic Gambling Commission, and we deeply value their commitment to assisting us in securing this license. Their efficient processes, combined with the expertise of our compliance team, have made our interactions seamless and allowed us to navigate the licensing process smoothly. We're excited about utilizing this license both for our own platform and to support other operators aiming to enter or expand in the Greek market.

Can you share more about the future plans of Soft2Bet, particularly in relation to your growth and expansion in Greece?

We aim to further our reach in the Greek market, continuously enhancing our platform with innovative features and technologies, particularly gamification, and strengthening our customization and localization capabilities to cater to Greek audiences with more and more precision. With our Greek license, we are poised for an exciting and successful journey in the Greek market, and we look forward to making a positive impact on the industry.

What sets you apart from other turnkey providers in the Greek market?

Soft2Bet's distinctiveness is rooted in our unwavering commitment to product excellence, exceptional design, and a unique player experience. We excel in gamification technology, presenting solutions no other provider on the market can offer. These unique qualities not only enhance our own operations but also provide an unparalleled edge to other operators who choose to collaborate with us in the Greek market.

What types of collaborations are you looking to foster in the Greek market?

We are eager to collaborate with both current and new operators in the Greek market. We aim to provide our technological package to those who share our vision of achieving great things and are searching for innovative solutions to elevate their businesses.

Categoría:Gaming

Tags: Soft2Bet,

País: Cyprus

Región: EMEA

Event

Peru Gaming Show 2025

18 de June 2025

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(Lima, SoloAzar Exclusive).- Facephi is consolidating its position as a strategic partner for responsible online gaming in Peru, presenting advanced identity verification, fraud prevention, and regulatory compliance solutions at PGS 2025, adapted to an increasingly digital and demanding ecosystem. In this interview, Bruno Rafael Rivadeneyra Sánchez, the firm's Identity Solutions Senior Manager, explores how its technology is redefining gaming security standards, with a preventative, seamless, and 100% regional approach.

Friday 18 Jul 2025 / 12:00

From PGS 2025, Win Systems Redoubles its Commitment to Peru: Innovation, Proximity, and Regional Expansion

(Lima, SoloAzar Exclusive).- In a revealing interview, Galy Olazo, Country Manager of Win Systems in Peru, analyzes the company's strategic role in one of the most thriving markets in the region. Its participation in the PGS 2025 trade show not only left its mark with its technological advances, such as the new Gold Club Colors electronic roulette wheels and the WIGOS management system, but also reaffirmed its commitment to the transformation of the sector and its consolidation in Latin America.

Tuesday 15 Jul 2025 / 12:00

Key debate during PGS 2025: Enforcement: Process to ensure compliance (laws, norms, rules)

(Lima, SoloAzar Exclusive).- During the 2025 edition of the Peru Gaming Show, the conference ‘Enforcement: Process to ensure compliance (laws, norms, rules)’ took place, with an international panel of professionals who debated about the current challenges to combat illegal gaming and guarantee the application of the laws in the sector, both in Peru and in the Latam region.

Monday 14 Jul 2025 / 12:00

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